Horowitz Agency works exclusively with top law firms, production companies, and other professional service providers across the United States to develop comprehensive marketing strategies and implement effective tactics.
We work closely with our clients to create focused and realistic strategic plans.
We gather and organize data to increase profit, target the right audience, distinguish your company from competitors, analyze trends; mostly through uncovering your company’s strengths, weaknesses, opportunities and threats (SWOT).
A good initial strategy will drive branding, messaging, positioning. We also work with the firm’s business originators to assist them with leveraging their existing networks to increase the firm’s bottom line.
Appearing in the most prestigious publications gives you instant credibility.
We leverage our in-depth press network to land you in top-tier publications. With our assistance, you will have the opportunity to demonstrate your expertise by writing full-length articles or providing quotes to professional reporters. These press placements will increase your exposure and showcase your position as a leader in your field.
Branding is best done after the strategic planning process. Once we have the pertinent information, we can help create sharp and unique logos, taglines, advertisements and brochures to help you seize a position in your client’s mind, build your brand equity, and keep a consistent theme throughout. Strategy will also drive the creation of e-mail newsletters, pitch materials, and other forms of communication.
We make sure your collateral garners a high number of impressions in the most cost effective way.
We can manage your Facebook, Twitter, LinkedIn, Google and other social accounts to help distribute all of your content across numerous channels and help with overall reputation management.
Daily maintenance of your online accounts can help augment your brand image by interacting with your audience, maximizing followers and impressions, and tracking and analyzing backend metadata.