Integrated marketing agency for corporate and entertainment law, business management, and accounting firms, along with production companies, and select individuals.
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With the new year just around the corner, it’s time to start thinking about your marketing strategy for 2020. If you are working at a boutique law firm, you know that it can be difficult to attract new clients. Offering excellent service is not enough...
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Horowitz Agency is pleased to announce that Aaron Estrada has joined its integrated marketing agency after serving as Marketing Manager at the Los Angeles County Bar Association (LACBA) for the past 11 years. Aaron will bring his valuable relationships, and project management, account management and digital...
You know that your firm needs to be on social media, but how do you get started and what should you do? We’ll take a deep dive into what some of the top law firms in the country are doing and see what we can...
Recently, the ABA released its yearly survey results on Legal Marketing. We’ve summarized some key highlights and takeaways from the report. These are our suggestions for 2019 based on last year’s law firm marketing trends: Where Should You Be On Social Media? The survey results...
Based on the American Bar Association’s 2018 survey, we can extrapolate a few key trends and takeaways: What are the most popular marketing channels? Facebook (35%), email (33%), print (25%) and Avvo (20%). Social Media for professional purposes 82% of respondents use LinkedIn, 47% on...
Content goes a long way in the age of integrated marketing. Your press release will be distributed, and therefore seen by numerous people, on an array of platforms. It is essential that your release is written well. Here are some tips on how to write...