Integrated marketing agency for corporate and entertainment law, business management, and accounting firms, along with production companies, and select individuals.
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2016 is well underway, and the start of a new calendar year is the ideal time to evaluate what the firm has accomplished so far and discuss what changes can be initiated in the upcoming year. Here are several New Year’s suggestions that can improve...
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94% of attorneys have profiles on the most popular business-oriented networking website, LinkedIn. In addition to being helpful for keeping in touch with existing business contacts, the website is also increasingly becoming the first point of contact after two professionals meet in the real world....
With the introduction of the internet into our daily lives, communication has never been easier, or more instantaneous. Naturally, this means that the internet has become one of the most important tools for any marketing plan. “Online marketing” should no longer be considered a novelty,...
A law firm’s size impacts the amount of resources that can be allocated to the firm’s strategic marketing plan. Small and medium-sized firms inherently have a limited amount of manpower and money compared to bigger counterparts. As a result, there are challenges to implementing a...
There are few websites more controversial in the legal world than Avvo.com, the online legal services directory that currently rates more than 95% of lawyers in the U.S. Legal practitioners are profiled on Avvo whether they sign up or not, and even though claiming a...
Content creation has rapidly become a ubiquitous fixture in the vast majority of marketing plans, with 93% of all marketers reporting that they implement some form of content marketing in their work. Used to its full potential, this strategic approach of sharing relevant and consistent...