Integrated marketing agency for corporate and entertainment law, business management, and accounting firms, along with production companies, and select individuals.
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By Keith Goldberg Law360, New York (March 26, 2015, 2:19 PM ET) — The hypercompetitive nature of the modern legal marketplace means guaranteed contracts for laterals will never be consigned to the historical dustbin, but the sight of firms like Dewey & LeBoeuf LLP collapsing...
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In an age of fierce competition, only the strongest lawyers (and their firms) will survive. Many lawyers know that it is not enough to be a great lawyer; bringing in business is the new status quo. Whether it is on the firm level or individual...
What does Your Law Firm Logo Say About your Business? Most companies and firms will think of a logo at inception. Invest the requisite time and energy to make it right (concurrently create a tagline). A simple brand assessment that analyzes value propositions and competitive...
Seth Horowitz, President of Horowitz Agency, was quoted in Ted Johnson’s “Bill Cosby Scandal Boils Over in New Media Climate,” which appeared in Variety and was also syndicated by Boston Herald....
By Keith Goldberg Law360, New York (November 21, 2014, 2:05 PM ET) — Whether they’re overseeing a 20-lawyer boutique or a global, 1,500-lawyer behemoth, the most effective managing partners share traits that make them great at their jobs. Here, Law360 looks at seven traits that...
We’re all in agreement that big changes are happening in the legal industry. Wouldn’t it be nice to know if your law firm is adapting well and catering to today’s and tomorrow’s clients? Your clients and prospects are looking for more than traditional law advice...
