Marketing

Last month, we wrote about 5 law firm marketing tips for 2020. Today, we will share five additional tips to help you complete your firm’s 2020 marketing plan.Review and Analyze your Website Analytics Your website is a great place to start when looking to improve...

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Use these five proven and tested strategies to capture clients' interest and convert these leads into paying clients for your law firm....

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Professional Services Rainmaking:  Is it Possible for You? Often, when I talk to lawyers, accountants and business managers about rainmaking, they become fearful and negative.  I constantly hear excuses that they’re too busy with day-to-day activities to commit to business development, and “the billable hours...

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Let’s review the latest techniques and strategies in helping your law firm reach your target audience through online marketing....

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We’re all in agreement that big changes are happening in the legal industry.  Wouldn’t it be nice to know if your law firm is adapting well and catering to today’s and tomorrow’s clients?  Your clients and prospects are looking for more than traditional law advice...

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One of the best legal marketing strategies involves acquiring and displaying law firm awards and rankings on your site and marketing material....

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By Keith Goldberg Law360, New York (November 21, 2014, 2:05 PM ET) — Whether they’re overseeing a 20-lawyer boutique or a global, 1,500-lawyer behemoth, the most effective managing partners share traits that make them great at their jobs. Here, Law360 looks at seven traits that...

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A solid marketing plan is pivotal to the success of any new business, but it can be difficult to know where to start or how to prioritize. The ultimate goal of a marketing strategy is to understand the needs and wants of your consumers, and...

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